Four creative ways to add power to your marketing
There’s a hard truth about marketing: People don’t care about businesses (and that includes your business).
What they care about is how your business’s products or services can solve THEIR problems, meet THEIR needs and make THEIR lives easier.
“By questioning, challenging and reversing, you start to look at benefits in a whole different way.”
In other words, [...]
Headless Man Seen Running Through Southeast Asia
This is maybe the most important article in our series on Copy Writing Techniques. You could be a very good writer, and lose out on readership if you don’t know how to hook people in to read your blog posts, web page copy, ebooks, articles — anything you write. What’s that have to [...]
101 CSS Tips, Tutorials & Examples
How are your CSS skills coming? This great list should help you a lot, whether you’re just starting, or well on your way to Mastery… before the next CSS version makes it’s way to the next generation of browsers. It’s remarkable how much knowledge is online, and how when you pull the right [...]
Web Page Design Concepts
by Scott Frangos, Managing Editor for WebHelperMagazine.com
This article presents a discussion of Website Design Concepts, and practical exercises with the goal of developing a site framework representing a well designed website.
Concept 1: General Design Principles/BenchMarking…
Good design is a combination of science and art. This is particularly true when you use web programming to [...]






















