In: Blogging Help, SEO Matters, Twitter

SEO Matters: How to use the Power of Local Search

Here’s another article in our SEO Matters series, and here we’ll look at how local search really helps put a business on the map.

by Scott Frangos
A lot of “Content Masters” (a name for all of you managers using a Content Management System for your business websites) focus their Search Engine Marketing (SEM) strategy on good [...]

In: Blogging Help, Twitter, Web Help

The Five “C’s” of Social Marketing….

Social Marketing

By Scott Frangos, Managing Editor, WebHelperMagazine.com

Has “Content Marketing” surpassed Search Engine Marketing? Newt Barrett has a website (ContentMarketingToday.com) devoted to teaching how to “connect to your customers.” In a number of thought provoking articles there, he makes a case for “content marketing,” being much more important than Google marketing — SEO/SEM. While “content is king,” as they…