In: Online Business, Social Media-Marketing, Video Marketing

Social Marketing Has Come of Age - Again?

By James Burchill

The pen is mightier than the sword. What a great line. Written no doubt by a pacifist I’m guessing, because I’m all for the power of the word (in the beginning there was only the word…) but facing someone in battle armed only with a ballpoint pen… I’d run a mile - unless of course I was Bruce Willis or Stallone, then I’d win no matter what.

Today… Continue reading

In: Online Business

Online Business Management Resources

by Scott Frangos, Managing Editor WebHelperMagazine.com

An overview of essential services for efficient business operation online

When you’re starting your online business you need to stay efficient as you manage the books, make contacts, and stay on top of projects. So, what’s out that that can help you meet your business mission and goals online?

Let’s take a look:

Bookkeeping Services - Unless you love accounting, it will be good to find… Continue reading

In: Blogging Help, Online Business, Social Media-Marketing

Seven Easy Steps To Profitable Online Viral Marketing

By Joshua Watson

Viral marketing is a creative marketing technique that relies in large part on social networks to reach its audience. It is worth mentioning that viral marketing shouldn’t be confused with other traditional publicity techniques because whilst the second relies mainly on paid promotional services the other uses the free online community has a means of spreading the word. If done correctly more knowledgeable marketers will even… Continue reading

In: Blogging Help, Online Business, Social Media-Marketing

Engage Or Die - The Rise Of User-Generated Content

By Simon Dance

Why do people spend so much time creating and uploading content for the internet? In the view of MySpace guru Richard Rosenblatt, the answer is age-old: ‘People like to express themselves, and they want to be famous. Those are two things we saw from the very beginning of MySpace. Five years ago MySpace didn’t even exist; in 2008 it’s going to do $800 million in revenue, and… Continue reading

In: Blogging Help, OS WebMaster, Social Media-Marketing, Web Help

MetaSocial Services - Stitching Your Social Network Together…

by Scott Frangos, Managing Editor - WebHelperMagazine.com

There is much energy, start-up capital, and media attention being paid to Social Networking and the companies that facilitate it, these days. Why? In a nutshell, I think it is about empowering people to communicate — on new levels. In a recent post, I wrote about the “5 C’s of Social Marketing” (beyond simply… Continue reading

In: Blogging Help, Social Media-Marketing, Web Help

Social Media Advertising - Future Trends

By Tulika Dube

The rapid evolution of social media has led to consumers controlling brands rather than marketers. Influencing news coverage through press releases and media relations is far more difficult now with news channels creating and shaping stories hand-in-hand with the general public. 30 percent of frequent social networkers trust their peers’ opinions when making a major purchase decision, but only 10 percent trust an advertisement (1). 77… Continue reading

In: Social Media-Marketing

Engage Or Die - The Rise Of User-Generated Content

By Simon Dance

Why do people spend so much time creating and uploading content for the internet? In the view of MySpace guru Richard Rosenblatt, the answer is age-old: ‘People like to express themselves, and they want to be famous. Those are two things we saw from the very beginning of MySpace. Five years ago MySpace didn’t even exist; in 2008 it’s going to do $800 million in revenue, and… Continue reading