Tag Archives: mash-up

The Five “C’s” of Social Marketing….

By Scott Frangos | Published: November 16, 2007
Social Marketing
By Scott Frangos, Managing Editor, WebHelperMagazine.com Has "Content Marketing" surpassed Search Engine Marketing? Newt Barrett has a website (ContentMarketingToday.com) devoted to teaching how to "connect to your customers." In a number of thought provoking articles there, he makes a case for "content marketing," being much more important than Google marketing -- SEO/SEM. While "content is king," as they…
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Are you Playing the (Yahoo) Pipes?

By WebMaster | Published: February 25, 2007
How Marketers Can Use Yahoo! Pipes to Increase Their Online Sales By Rok Hrastnik While RSS end-user adoption has been relatively slow, marketers have jumped at the chance to use this new internet channel increase their online sales. “… (Yahoo Pipes) actually goes much further than anything on the market in enabling you to manipulate outside sources and [...]
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