In: Blogging Help, Copy Writing, Copywriting Matters, Online Business, Social Media-Marketing, Web Help

How NOT to Write a Business Blog

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Are you thinking of your business blog as a Conversation (with a capital “C”) with potential customers? Why not? That’s the strength and advantage you have over your competitors who either don’t have a blog, or have one but don’t converse with it. In this installment of our Copy Writing Matters series, we’ll look at two

In: Blogging Help, Online Business, Social Media-Marketing, WordPress CMS Help, WordPress CMS Reviews

WordPress as a CMS: Fifth Avenue Advisors

by Scott Frangos

Fifth Avenue Advisors, is a “B2B” (Business to Business) website for a company that helps other business people decide if it’s time to sell their company, and learn what it’s worth. The company wanted the advantages of a good, dynamic CMS — Content Management System — and one that was simple to manage and use. WordPress was chosen for its easy learning curve, powerful… Continue reading

In: Web Help

Top Tips To Inject Personality Into Your Copywriting

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Is your personality in your blog posts? It should be. Most successful bloggers put in more than a small dose of “tude” in their writing. And most could also learn a lot from professional writers, so we’re pleased to present the thoughts of one such professional on how to weave your personality into what you write

In: Blogging Help, Online Business, WordPress CMS Help, WordPress CMS Reviews

WordPress as a CMS: NEXTBus News

In this continuing series on using WordPress as a Content Management System — CMS, we’ll take a look at NEXTbusNews.com — a corporate marketing site to get the word out about NEXTbus technology service for bus companies.

by Scott Frangos


NEXTbusNews.com features a features & benefits slideshow on the home page plus static elements and dynamic elements (posts at… Continue reading

In: Blogging Help, Online Business, Social Media-Marketing

Social Networking Meets Anonymous Gifts and Cellphones

by Scott Frangos

In this day where rapid technology advancements meet the curve of social networking online, entrepreneurs are experimenting with new ways (and combinations of existing ways) to do business online. What about enabling social networkers to send gifts anonymously? How about an easy way to use small mobile screens for web surfing and business online? That’s exactly what Goosca and Squace are up to… Continue reading

In: Blogging Help, Online Business, Social Media-Marketing

Economist Redesigned to Simply Present More Content

by Scott Frangos

How about redesigning your website to simplify it… and make more content accessible at the same time. Is it possible? Yes, and that’s exactly what the venerable print magazine, “The Economist” has done. I think they’ve succeeded on some key points that are equally relevant for BlogMasters, and CMS website content managers who are also in the publishing business. You could even… Continue reading

In: Blogging Help, OS WebMaster, Online Business, Social Media-Marketing, WordPress CMS Help

Mobile Web is Going to be Big… Real Big

by Scott Frangos

Are you ready for the Mobile Internet? Maybe you are, but your website isn’t. Well, you better make the necessary modifications, because if research by Juniper Inc. is right, you’ll miss out on a huge market if you don’t. How big? 24 billion by 2013. Let’s take a look at what’s… Continue reading