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Here are the top 10 techniques new bloggers can use to find readers. These are tips specifically for new bloggers, those people who have next-to-no audience at the moment and want to get the ball rolling.
Most blog commenting systems allow you to have your name/title linked to your blog when you leave a comment. This [...]

Are you thinking of your business blog as a Conversation (with a capital “C”) with potential customers? Why not? That’s the strength and advantage you have over your competitors who either don’t have a blog, or have one but don’t converse with it. In this installment of our Copy Writing Matters series, [...]

Are bloggers professional writers? Well one definition of professional is if you make a full time living at it, and those that do usually know and use professional writing techiques. What techniques? Rhythm, for one. In this installment in our Copy Writing series, Michelle PW is going to tell you all [...]

This is maybe the most important article in our series on Copy Writing Techniques. You could be a very good writer, and lose out on readership if you don’t know how to hook people in to read your blog posts, web page copy, ebooks, articles — anything you write. What’s that have to [...]

As a writer, part of the “art” in your work involves dealing with clients. This article on writing a press release (or how not to write one) brings up an excellent point — you’re writing a release so that the editors who receive it will decide to publish it. Well, Michele “PW” is [...]

Here’s another article in our series on Copy Writing Techniques. Ever notice that newspapers, magazines, ad agencies, and other professional publications employ writers AND editors? Well, a lot of Bloggers are trying to wear the “do it all yourself” hat. And that can be OK when you learn professional writing, AND editing techniques. But a powerful

Here’s another article in our series on Copy Writing Techniques. It’s largely about the creative writing techniques that fiction writers use, with some great tips for non-fiction writers. Sometimes you need to get creative in your work as a BlogMaster, advertising copy writer, and even in SEO copy writing. So get ready to juggle some hats as