Archive for February, 2008
In: Social Media-Marketing

You Don’t Need More Traffic to Make More Money

How to increase your conversion rate

By Adam McFarland

Every website owner has a somewhat unhealthy obsession with driving more traffic to their site. We all want more traffic, if for nothing else to be able to brag to others how many unique visitors we’ve received. Competition among web owners aside, actually doing something with that traffic is equally as important as… Continue reading

In: Blogging Help, Social Media-Marketing

Video Marketing - Optimizing a Video for Marketing On YouTube - Part 3

By Virginia Culp

Youtube has fast become one of the best free methods of marketing your web site by using videos. But to achieve the best results from YOUR video marketing there are a few important steps to make sure you always remember. To achieve visitors to your site you need viewers watching your video. Here are some tips to ensure success.

In this article we will… Continue reading

In: Social Media-Marketing, Web Help

Advertising on a budget — Part 3: Frequency, frequency, frequency

Advertising your website in the newspaper

By Michele PW

This is the third article of a three-part series. I’m illustrating the marketing challenges of PrescottWeddings.com, a small business. Go here if you want to read “Part 1: Using print to drive traffic online” or “Part 2: Thinking small.

If you don’t remember anything else about marketing, remember this: Frequency is king.

The more often you… Continue reading

In: Blogging Help, Social Media-Marketing, Web Help

Will Google Offer Amnesty To SocialSpark & PayPerPost Bloggers?

A new convergence of Social Networks, Bloggers, and Advertisers came together in the Izea service, “SocialSpark”, which was launched earlier this year. Here, an experienced blogger and Social Media Marketer, Andy Beard, expresses his concerns about how paid blog reviews, and their sources, are being penalized in search rankings, inconsistently in his view, by Google and other search engines.

by Andy Beard

Since the first real information came out… Continue reading

In: Blogging Help, Social Media-Marketing

Video Marketing - Optimizing a Video for Marketing On YouTube - Part 2

By Virginia Culp

Marketing on youtube.com is a rapidly growing method of online promotion for many web site owners. And as youtube’s popularity continues to increase daily, using youtube as a method of free traffic generation for your site, it’s a sure recipe for success.

“Youtube itself has its own built-in search feature, so for your video to be found by searchers, the correct keywords must be in the title… Continue reading

In: Social Media-Marketing, Web Help

Advertising on a budget — Part 2: Thinking small

Advertising on a Budget in the newspaper

by Michelle PW

This is the second article of a three-part series. I’m illustrating the marketing challenges of a small business, PrescottWeddings.com. Here’s where you can find “Part 1: Using print to drive traffic online.

Our goal was to both build the PWC brand and drive traffic to the Web site. Advertising regularly was essential. Yet it was… Continue reading

In: AJAX Help, OS WebMaster, Web Help

Learning AJAX and Javascript

When you are learning AJAX and JavaScript, it is best to take the time to review a variety of tutorials by different authors — even if they cover the same material. Why? Each writer/instructor will have a slightly different perspective and way of explaining techniques for you. There’s always more than one way to solve a programming challenge, and often you will use techniques you