WebHelperMagazine.com

There’s a hard truth about marketing: People don’t care about businesses (and that includes your business).
What they care about is how your business’s products or services can solve THEIR problems, meet THEIR needs and make THEIR lives easier.

“By questioning, challenging and reversing, you start to look at benefits in a whole different way.”
In other words, [...]

by Bob Sommers
Getting your blog ranked high on Google is a fantastic way to attract potential clients. Here’s how it’s done.

“Google provides far more weight to the theme of your blog post based on the quality and size of the sites linking back to your blog than the text on your blog.”
1. Select Your Keywords [...]

One of the most pleasing effects that AJAX offers web designers i the ability to create slideshows, lightboxes, galleries and image transition effects. Here is a collection of favorite effects from generous programmers and designers — those gifted with left-brain and right-brain talent — for free as reviewed by Max Keisler.
by Max Keisler
{smartads}I was [...]

By Adam McFarland
Like most web developers or SEO professionals, I use a vast array of tools to get the job done. I use a combination of desktop and web applications, some purchased and some free. Everyone I know has downloaded a free copy of Mozilla Firefox, but few realize that by installing some [...]

by Bob Sommers
A blog is an incredible tool, the kind that only the second generation of Internet technology can offer. Since the technology arrived in the early 2000s that allowed blogging to become a household activity, the opportunities offered by the medium have only continued to expand.
One of the most incredible and underused opportunities present [...]

At WebHelperMagazine.com, we run article series on Copy Writing Techniques to help you in creating good web content at your blogs and sites, and have a section on Social Media Marketing which contains a number of articles on the details of creating videos for the web. But has anyone given any thought to the [...]

This is maybe the most important article in our series on Copy Writing Techniques. You could be a very good writer, and lose out on readership if you don’t know how to hook people in to read your blog posts, web page copy, ebooks, articles — anything you write. What’s that have to [...]