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by Scott Frangos, [...] [...more]
By Jessica F. Cox
As our society continues the rapid shift to digital communities, forums and blogs have earned a prominent place in the Internet marketing spotlight. Specialized conversations are forming around every conceivable topic, giving businesses a glimpse into a promised land of highly targeted potential customers. Social media has become a buzzword for many [...] [...more]
By Jessica F. Cox
Three hundred million. That’s how many people live in the United States alone, and at least half of them - if not more - have some kind of access to the Internet. Getting five people to agree on something is difficult. Getting 150 million people to agree on something is, to put [...] [...more]
By Sean D’Souza
Are you avoiding learning about headlines because you’re not a copywriter? Better not, because no matter whether you make a PowerPoint Presentation, sales call, or write an email, you’re going to need this information. The last thing you need is a headline that will go glug glug and take your marketing strategy down [...] [...more]
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Let’s say you sell templates, or maybe WordPress plugins, or maybe your own web development services, and you’re at a convention telling someone about how great your template looks, or your plugin works, or how you can help them build their website. The guy says… “hey that sounds like [...] [...more]
By Sallie Goetsch
The podosphere is a vibrant, exciting place to be. It introduces you to people all over the world, and because you hear their voices, you feel as though you really know them. Podcasts provide a terrific free education in almost any subject. They offer a cure for the boredom of rush-hour traffic and [...] [...more]
By Steve Devries
2007 has been a very interesting year in the SEO/SEM industry. We’ve seen Google gain even more of the search engine market share and the rise and fall of some of the major SEO players. SEO itself has become more of an institution and it seems every company wants in on it whether [...] [...more]